PDQ (People Dedicated to Quality) restaurants and National Breast Cancer Foundation, Inc.® (NBCF) are joining forces again in 2015 to help raise money this October as part of Breast Cancer Awareness Month. For the second consecutive year, PDQ will sell pink t-shirts in all of its restaurants and this year’s original design was created by South Florida artist Sergio (SURGE) Quinonez, whose wife, Adriana, is a breast cancer survivor.
Guests to PDQ can help raise needed funds in a few ways. Anyone can purchase a $6 PDQ “Shake Out Cancer” pink t-shirt and receive a free 14 oz. milkshake at the time of their t-shirt purchase. In addition, throughout the month of October, if the guest wears their pink PDQ t-shirt back into any PDQ restaurant, they will receive a free milkshake with the purchase of any combo meal.
A donation will be made to NBCF for every t-shirt and every milkshake purchased in October. In 2014, PDQ raised $23,000 for NBCF as part of its October initiative.
“We’re honored to partner with PDQ again this October,” said NBCF Co-Founder and CEO Janelle Hail. “The funds they raise will be used to help women both locally and nationally.”
“Collaborative efforts can help so many strong, amazing women fight this horrible disease,” said Quinonez. “I am proud to partner with PDQ and NBCF for this important initiative.”
“October is a very important month to help raise awareness and money for this disease that has affected so many women, including Adriana Quinonez,” said PDQ President Steve Erickson. “We are so appreciative of the work that NBCF does on a daily basis to assist in this fight.”
About National Breast Cancer Foundation, Inc.®
Recognized as one of the leading breast cancer organizations in the world, NBCF’s mission is to help women now by providing help and inspiring hope to those affected by breast cancer through early detection, education and support services. A recipient of Charity Navigator’s highest 4-star rating for 11 years, NBCF provides women Help for Today…Hope for Tomorrow® through its National Mammography Program, Beyond The Shock®, Early Detection Plan, and breast cancer research programs. For more information, please visit www.nbcf.org.
About the Shirt Designer – SURGE
South Florida resident Sergio (SURGE) Quinonez designed this year’s PDQ “Shake Out Cancer” t-shirt. Born in Los Angeles and raised in Miami, Urban Pop artist, Surge, has taken his bold, unmistakable style straight from his sketchbooks to the sun-stained streets of South Florida and beyond. Surge’s love for cartoons and brilliant colors, along with a passion for hip hop culture, has shaped his artistic identity. For more information, visit www.illsurge.com.